The InMoment Blog

Tips on elevating your customer experience

  • Oct 20, 2017

    How Tony Roma’s Stays Focused on What Matters to Their Customers

    By David Van Brocklin, Sr. Director, Customer Success

    In my last few posts, I’ve recapped some lessons shared by Choctaw Nation and Discount Tire, two out of three clients who participated in InMoment’s latest webinar. The third client participant was Tony Roma’s, and they had an equally valuable lesson to share for anyone focusing on CX: Stay focused on what matters to your consumer.

    Though this may seem to be a basic component of CX (we all want to satisfy our customers), it can be a bit more complicated to maintain focus.

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  • Oct 16, 2017

    How Discount Tire Uses Customer Advisory Boards with VoC for Customer Understanding

    By David Van Brocklin, Sr. Director, Customer Success

    In my last blog, I discussed several lessons learned from Choctaw Nation as part of our recent webinar together. This webinar gave listeners the opportunity to hear from different companies about their experiences implementing a CX program, so for those of you who missed it, I am going over each segment in a series of blog posts.

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  • Oct 12, 2017

    Top 10 AI Terms Every CX Pro Should Know

    By Adam Jordan, InMoment Data Science Team


    There’s a lot of talk about Artificial Intelligence (AI) in CX these days, and while most CX pros won’t ever write an algorithm, understanding the fundamentals of analytics and AI is no longer an option — it’s a necessity.  Following are the top 10 key AI terms every CX practitioner must know in order to keep up with the AI conversation:

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  • Oct 11, 2017

    3 Mentionable Moments from CX Online Summit 2017

    By Greg Lloyd, Vice President, Customer Experience


    CX Online Summit 2017 is a wrap! Thank you to all of you who tuned in. We hope you left just as inspired by the content as we were in creating it.

    There were so many valuable moments in each segment, but I have chosen a few of my favorites to highlight:

    1. JD Nyland and Joel Diamond on the Importance of Ease

    When it comes to providing any variable in the CX equation, the easier it is to contribute, the better.

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  • Oct 06, 2017

    4 Lessons on Launching a VoC Program from Choctaw Nation

    By David Van Brocklin, Sr. Director, Customer Success


    InMoment recently hosted a webinar with three of our clients to discuss the lessons they’ve learned as they worked to establish their CX program. In “Three Things I Wish I Would Have Known When Starting/Growing a CX Program,” I facilitated interviews with Choctaw Nation, Tony Roma’s, and Discount Tire, where we discussed lessons from their individual CX journeys.

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